How to create a digital marketing intern position in China
The digital marketing industry is a global one, and many companies across the globe are now looking to hire a Chinese intern to create their digital campaigns.
Here’s what you need to know about this growing market.
article Digital marketing interns are a rising demand in China, where there are already a lot of young people in the field, and they’re looking for a steady job, said Li Xiaolin, director of marketing at a Beijing-based technology consultancy.
“Many of these young people have already studied abroad,” she said.
“So they can speak a bit more Chinese.”
The industry, she said, is growing fast in China because of the country’s rapid economic growth and the countrys desire to attract more international talent.
But that doesn’t mean a digital career is completely foreign to Chinese graduates.
A job in digital marketing is not necessarily a one-stop shop.
There are many different industries that require an online and offline presence to be successful, said Lu Zhisheng, a professor of marketing and director of the Center for Digital Media and Society at Beijing’s Guanghua University.
Digital marketing is one of those industries, and that is an industry that is still relatively new in China.
The first digital marketing job in China started in 2003 and is still expanding, said Chen Shouqing, a Shanghai-based marketing executive and co-founder of a digital recruiting agency.
He said his company helps young Chinese with internships.
“We help them with the recruitment process,” he said.
The companies often have different requirements, such as working from home, working from China or studying abroad.
A digital marketing position can involve working from a home office, but it is also possible to work from home.
A few companies are using technology to help candidates get hired, such the job board on Alibaba’s job board, said Xu Yong, a marketing manager for a Shanghai company that offers digital marketing training.
“It’s not always a one to one, it’s a one for many,” Xu said.
One of the most common skills that candidates need in digital advertising is understanding how to market a product or service, said Wang Qiang, a Beijing native who has worked as an online marketing consultant for three years in Beijing.
“They need to have a basic understanding of the internet, how to do social media, what the industry looks like,” Wang said.
Some companies offer internships to people who are in their 20s or 30s, and others offer the option of working for a few months, said Yu Xin, director general of digital marketing at China’s National Association of Agency Directors, a state-run industry association.
The jobs in digital are typically paid a base salary, according to Li, but candidates can work up to $100,000.
“The average salary in the digital marketing field is about $60,000,” she added.
“And it’s not like it’s cheap.”
The job can be part of a global team, as well, and candidates can choose to work with companies from across the world.
But while many companies are looking to fill these roles, some of them are also looking to attract new talent to China, according the People’s Daily.
“There are a lot more candidates who have experience in this field now,” said Wang, adding that more companies are offering the option to intern for free.
“I don’t think they should pay you that much,” he added.
The job requires a minimum of a high school diploma and is usually advertised on social media and on the job boards of Chinese companies.
“A lot of them have already done some internship work and have already gained experience,” said Xu, adding the internships are not a full-time job.
But many people are still finding it hard to find a full time job, Xu said, especially those who don’t speak Chinese.
One person interviewed for this article said he was able to find work with several different companies, and he was working on a marketing campaign that included his own company.
“In my experience, it is difficult for people from abroad to find jobs in China,” he told the People.
“My experience is that most people who come to China are from outside China.”
A lot of companies are starting to offer internship options to people from other countries, said Yang Zhiwei, a senior vice president at an international digital agency in Beijing, which has about 40 interns working in China for the last three years.
He also said many companies have recently started offering digital marketing interns to their international interns, so they don’t have to pay them.
“Most people from outside the country have the chance to become interned in China and become Chinese citizens, and it’s just a matter of time before they have the opportunity to become Chinese nationals,” he explained.
But Wang said that the companies looking to offer digital marketing are still limited.
“Some of them, if they’re doing a small-scale project, it might be more or less, say, 20 percent of the company,” he noted.
“But there are